Topic: Invention of Coca Cola

John Pemberton



John Stith Pemberton (July 8, 1831 – August 16, 1888) was an American pharmacist who is best known for being the founder of Coca-Cola.

In 1886, Coca-Cola was invented by John Pemberton. He fought in the Civil War, and at the end of the war he decided he wanted to invent something that would bring him commercial success.
Usually, everything he made failed in pharmacies. He invented many drugs, but none of them ever made any money. So, after a move to Atlanta, Pemberton decided to try his hand in the beverage market.
In his time, the soda fountain was rising in popularity as a social gathering spot. Temperance was keeping patrons out of bars, so making a soda-fountain drink just made sense.
And this was when Coca-Cola was born.
However, Pemberton had no idea how to advertise. This is where Frank Robinson came in. He registered Coca-Cola's formula with the patent office, and he designed the logo. He also wrote the slogan, "The Pause That Refreshes."
Coke did not do so well in its first year. And to make matters worse, Doc Pemberton died in August 1888, meaning he would never see the commercial success he had been seeking.


Source: The world of Coca Cola

Comments